In this episode Robyn Amberg, a well-known industry figure interviews Bruce Kneeland and asks him to share examples of tactics he has seen pharmacy owners use to help them succeed. Kneeland says one such tactic is for pharmacists to realize they are healthcare professionals with expertise in medications. As healthcare professionals, they can provide a number of services that will generate new revenue and enhance their professional stature. And he says he first witnessed some of these tactics 50 years ago when he was just starting his career. It should be noted Robyn Amberg currently works for a major industry firm but prefers to not disclose the company. She is also the daughter of Bruce Kneeland.
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